Hi-Jack was an immersive environment project thats purpose was to build space that promotes socialization and encourages users to interact with their surroundings. It was conceptualized, developed and created in a team environment and resulted in a bar that included multiple interactions in which users discovered the captivating narrative of Jack, the artificial intelligence. My role was to develop the story to connect each interaction to the narrative. I was also involved in the production of the “Jack Talks” installation. This project was featured at Toronto Digifest 2016.